killerspin

OVERVIEW

Killerspin exists for something bigger than table tennis. Built around the idea of bringing people together in an increasingly digital world, the brand uses play to create real connection through movement, competition, conversation, and shared experiences. Through the UnPlugNPlay movement, Killerspin encourages people to step away from screens and reconnect through table tennis.

Dream X helped bring that vision to life through cinematic storytelling, creative production, social media content, webpage visuals, and high-end photo and video assets designed to capture the spirit of the UnPlugNPlay movement and the human connection, culture, and shared experiences behind it.

PRODUCTION + CONTENT + SOCIAL MEDIA +PHOTO & VIDEO PRODUCTION + EXPERIMENTAL

impact

• Helped create a more modern and cohesive online identity

• Produced cinematic photo and video content centered around the UnPlugNPlay movement

• Strengthened the digital presentation of the brand through high-end visual storytelling

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Players engaged through UnPlugNPlay activations
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Organic views across campaign content
Refined
Online presentation through high-end content
“I had a great experience working with Drean X. They brought a fresh creative vision to the project and captured the spirit of the UnPlugNPlay movement in a really authentic way.”
Robert Blackwell Jr CEO of Killerspin
A person with short dark hair, tattoos on their arm, wearing a red shirt, is bent over a table playing ping pong, with a dark background.
Flyer for Killerspin featuring an image of people playing table tennis and information about events, memberships, and shop offerings, with coaches and the slogan "UnPlugNPlay With Us."
A man with a beard wearing a dark blue dotted shirt playing ping pong in a conference room, with several people watching in the background.
A man with tattoos on his arms standing behind a ping pong table, smiling and looking down at his phone, wearing a black Killerspin t-shirt.
Close-up of a black Killerspin table tennis paddle resting on a black table with the Killerspin logo on it, and a small orange ball in the background.
A young female athlete in a black and gold uniform giving a high-five to an older woman in a blue shirt at a sports event or competition.